In the beautiful historic town of Stroud, NSW, you will find an old-fashioned milk bar & café providing quality café food, coffee, tea, milkshakes, gelato, and a huge range of lollies and gifts. While starting a new business is always an exciting experience, researching all the necessary equipment to ensure success can be quite a task. However, first-time business owners of Stroud Milk Bar and Café stumbled across Shift4 (formerly Smartpay), the EFTPOS provider for small businesses, and found a deal too good to resist, with the ease of set up to match-a!
Putting EFTPOS On The Menu
Since opening its doors in September 2021, Stroud Milk Bar and Cafe has had over 14 staff members to help run the successful cafe. Co-owner Wendy identified their primary customers as those who value high-quality food, exceptional coffee, and a friendly cafe atmosphere.
In their search for an EFTPOS provider, her husband and business partner explored many providers and concluded that Shift4 was the right choice.

"Thankfully nearly all our customers are in the same boat. They understand the challenges we face as a small business and appreciate we're trying to reduce costs and keep prices down where we can."

The Perfect Blend - Great Coffee and Seamless Payments
Wendy mentioned they picked Shift4 due to many factors.
“I believe Shift4's fee structure, tech support and staff were our main deciding factors. We chose Shift4 Zero Cost™ EFTPOS based on the advertising and their positive reviews.”
“Since implementing Shift4, all the money goes back into improving the business. We benefit greatly from being with Shift4 and wouldn’t change our decision.”
“We have often recommended Shift4 over the years to other small business owners so they can benefit too.”
Shift4 & ZiiPOS = A Recipe For Success
When asked about using the specialist POS provider ZiiPOS that integrates with Shift4, Wendy noted that her staff often don’t like change, and she was nervous that switching to ZiiPOS would be met with some preference challenges.
“My staff do not like change, and it was a bit of a challenge to convince them that ZiiPOS was a good idea, but now, they love it. They integrate really well with Shift4 and are easy to use.”
