In golf, it’s your short game. In business, it’s your cash flow.
When you make improvements here, you can transform your overall performance.
When you make improvements here, you can transform your overall performance.
For James, the owner of Elite Golf in North Turramurra, it was Covid that highlighted the impact his bank’s EFTPOS fees were having on his cash flow.
"You think a percent or two on card transactions won't matter, but it was costing us $25,000 every year."
“On top of lost earnings during the lockdowns, those bank fees were squeezing the life out of our cash flow. So I started to shop around, and that’s when I found Shift4 Zero Cost™ EFTPOS solution.”
"I can happily say switching to Shift4 Zero Cost™ EFTPOS is one of the best things we have ever done as a business."
"I can happily say switching to Shift4 Zero Cost™ EFTPOS is one of the best things we have ever done as a business."
Shift4 Zero Cost™ EFTPOS an ace for small businesses
“I thought Shift4 Zero Cost™ EFTPOS sounded too good to be true at first. But there was no catch. Just a much better, fairer way of accepting card transactions,” says James.
Where traditional EFTPOS solutions charge merchants a fee per transaction, Shift4 Zero Cost™ EFTPOS automatically calculates a surcharge for your customer to pay. There are no transaction fees and no confusing bank statements. As a merchant, you get the full value of every transaction.
“I am seeing a lot more small businesses surcharging lately. It’s becoming quite normal now, and it made sense for us to go that way too.”
Where traditional EFTPOS solutions charge merchants a fee per transaction, Shift4 Zero Cost™ EFTPOS automatically calculates a surcharge for your customer to pay. There are no transaction fees and no confusing bank statements. As a merchant, you get the full value of every transaction.
“I am seeing a lot more small businesses surcharging lately. It’s becoming quite normal now, and it made sense for us to go that way too.”
Teeing off with surcharges the right way
“We were a little worried how our loyal customers might react at first because we are like a community here. But it wasn’t a big deal,” says James.
“We placed a sign on the counter and explained why we’d made the change to anyone who asked.”
“They were all very supportive. They understand the challenges we have had over the past couple of years. But, they also still have a choice in how they pay.”
“We placed a sign on the counter and explained why we’d made the change to anyone who asked.”
“They were all very supportive. They understand the challenges we have had over the past couple of years. But, they also still have a choice in how they pay.”
"We're now saving just over $2,000 every month, and that has really helped our cash flow, to cover our other expenses."
James
Elite Golf
An EFTPOS solution so easy it's a 'gimme'
While the massive savings were the main drawcard, James says he appreciated how seamless Shift4 made everything.
“The team at Shift4 are great to deal with, and they made switching very easy.”
“I was happy to keep my bank for banking and just switch my EFTPOS to Shift4. So I’m getting the best of both worlds.”
“We love the way the terminal automatically calculates the surcharge. There is no thinking, we just punch in the amount, and it’s done. That’s great when you have a team of six.”
“The team at Shift4 are great to deal with, and they made switching very easy.”
“I was happy to keep my bank for banking and just switch my EFTPOS to Shift4. So I’m getting the best of both worlds.”
“We love the way the terminal automatically calculates the surcharge. There is no thinking, we just punch in the amount, and it’s done. That’s great when you have a team of six.”
Savings for a rainy day - literally!
“Because of the lockdowns and the recent torrential rain, we’ve been closed at various times, but the bills continue to mount.”
"We're now saving just over $2,000 every month, and that has really helped our cash flow, to cover our other expenses."
“I would absolutely recommend Shift4 Zero Cost™ EFTPOS. It is definitely an option I think every small business should consider.”
"We're now saving just over $2,000 every month, and that has really helped our cash flow, to cover our other expenses."
“I would absolutely recommend Shift4 Zero Cost™ EFTPOS. It is definitely an option I think every small business should consider.”
How Elite Golf is benefiting with Shift4
$
25,000
Savings Per Year
Based in
NSW
